Exploratorium

The Science of Marketing and the Marketing of Science

ESSAY

A consideration of the tendency in science museums to create marketing campaigns that conflict with mission.

Lost Between Picasso and the Classroom

TALK
Presented at the Visitor Studies Association Annual Conference, Keynote Address, 1995.

Opening Up the Exploratorium

ESSAY

Describes the initial efforts of rethinking and redesigning the public spaces of the Exploratorium in the mid-1990s. 

Finding Significance

ESSAY

An introduction to the summary publication for the Finding Significance visitor research project at the Exploratorium in San Francisco. 

Memory

PROJECT